Psychology (from 2018) 9990: Consumer Psychology Topical Past Paper Questions
Cambridge AS & A Level Psychology (from 2018) (9990) past-paper questions on Consumer Psychology, free. This topic is occasionally examined across 16 exam sessions. Sign in for the full topic-segregated question bank and AI worksheets.
Sample questions
(a) Plan a study using a naturalistic observation to investigate personal space distances between people of different ages queueing to buy a bus ticket. Your plan must include details about: • behavioural categories • analysis of data. [10] (b) For one piece of psychological know…
(a) Explain what is meant by the term ‘retail atmospherics’. [2] (b) Suggest the effect one retail atmospheric might have on shopper ambience. [2] (c) Explain two strengths of studying retail atmospherics for the seller (retailer). [4]
(a) Plan a study using a questionnaire with closed questions to investigate the effectiveness of multiple unit pricing on purchases from a supermarket. Your plan must include details about: • the questionnaire technique • descriptive statistics. [10] (b) For one piece of psycholo…
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